What Remains

Hey Reader, THIS WEEK Your business improved this month. Sales are up, customers are returning, and referrals are coming in without you asking. Everything looks like progress. That is exactly when the most important question stops being asked. If you stepped away from the business completely, what would still be standing? This is the one question revenue can never answer. FEATURE In 1954, Ray Kroc walked into a small hamburger stand in San Bernardino, California, and noticed something the...